Real Estate Property Blogs

Real Estate Property Blogs

Finding Good Deals in Real Estate

Finding Good Deals in Real Estate

A thriving real estate investor or retailer solves a lot of other people’s problems; that’s how you become successful. The more knowledge, ability, experience, contacts, and resources you have, the more solutions you can begin to offer people in solving their problems. In addition to this, you will be ahead of the pack if you can get people calling or coming to you with their specific problem first. That means you have to advertise the fact that you are in a position to help while being fair, trustworthy, and accurate in making quick decisions before the competition tries to persuade these people first.

For the above reason alone — competition — you will need to understand marketing. That means deciding on what you are going to specialize in, developing a method to define your target audience, and then attracting them with a well-written message using the different types of media to get the word out. That last paragraph brings up a good point: What exactly do you want to specialize in? Following are some categories from which to choose:

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Five Ways to Profit from Every Meeting with a Seller

Five Ways to Profit from Every Meeting with a Seller

You can make a profit from the deals you find, even when the deals aren't a fit for your real estate business. Here are five tips to make sure you get paid for your time.

1. Sign Up the Deal!

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Marketing - The Weekend Bandit

Marketing - The Weekend Bandit

As most of you already know, marketing is the key to succeeding in this business. We have to market to buy and sell homes. Those who are best at marketing to buy a house, have a lot less work to do when it comes to selling their homes because buying right is 90% of the battle. You don’t need to be flashy, you don’t need to be an expert, you just need to be out there. It is pretty much common knowledge among most successful investors that “bandit signs” really work. You know the little signs attached to telephone poles or stuck on the side of the road that say “We Buy Houses”. They are one of the most effective forms of marketing that you can do and one of the cheapest.

But many of us have an ethical dilemma when it comes to bandit signs. They are illegal to use in most areas of the country. I can relate the concerns of you all because I have the same ones. As a result, I haven’t been putting out bandit signs because I don’t want to break the law. Some investors have decided to chance it and are willing to pay the fines because the rewards are so great. But there is a way.

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Quick Tips For Serious Real Estate Investors

Quick Tips For Serious Real Estate Investors

You want to have a lot of leads and your marketing will bring them to you. Drive those leads into a local number even if you are not local to them. They are going feel secure. The prospect list that you are mailing to is going to feel more secure if they are calling a local number than if they are calling an 800 number. The perception of an 800 number is that it is a big company, but if it is a local number then it just must be the guy down the street that buys houses.

I also recommend using an answering service. If you have people go to voicemail you will lose 50% of your callers. Understand that motivated sellers are really hoping that nobody is there that way they can say well I called but nobody answered the phone. You have to have a live person answering the call. If you have a voicemail 50% of them will not leave a message. The other thing about an answering service is you are going to get seller phone calls at all times of the day and the night. And it’s not always going to be the most convenient time for you. You could be at a nice restaurant and all of a sudden you get this seller call and it is just not going to be appropriate. Or like me, I’m working on something and all of a sudden I get a seller call and it is hard to switch your mental thought process to get ready for this seller call. It is easier if somebody else answers it. One great answering service I recommend to my students is weanswer.com.

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Online and Offline Real Estate Marketing

Online and Offline Real Estate Marketing

You may have jumped into real estate investing with one eye on your dreams and the other on your potential to become fabulously wealthy in a very short time. While it's true that it's possible to become the richest person you know, the reality is that it will probably take time to happen. Another reality you may not have considered is that as a real estate investor, you also wear another hat: professional marketer. If you can't devise a winning online and offline marketing effort, your dreams will be largely unrealized and your destiny will be held hostage by unfulfilled potential.

Offline MarketingThere are a number of offline marketing strategies you can employ to encourage possible buyers and sellers of residential real estate to contact you. Some of the most common ones are:

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